Selling-Do I Need A REALTOR?

Why Do I Need A Realtor To Sell My Home?

Saving the commission crosses the minds of many sellers - unfortunately for the seller, it also crosses the minds of many buyers and their offers will reflect this. If you are considering selling your home without the services of a professional REALTOR®, you should be aware of the following statistics.

*For Sale By Owner homes, on the average, net less than homes listed with a professional REALTOR®

*Only about 1 out of 20 For Sale By Owner homes actually sell!

*Within 90 days, over 90% of For Sale By Owners decide to list with a professional REALTOR® 

As you consider selling your home, you might be thinking Why do I need a Realtor, what value does a Sellers Agent bring to the table? 

Here are five areas where we as licensed Realtors can help you sell your home:  


Pricing your home for sale is a careful balance. Set the price too low and you end up leaving money on the table. Set the price too high and your home will be on the market a long time, which will make the problem worse as potential buyers think that house has been on the market a long time, there must be a problem with it. 

It is the our job to know what homes like yours have sold for recently, and they can utilize the detailed history of the home sales in your neighborhood to tell whether your home - with its unique features, location and condition - will bring more, or less, than similar listings. We always have the pulse of the local and regional Real Estate market, so we know whether the market is heating up or cooling down, and can stay ahead of the trend, pricing your home to get you the highest possible price in the least amount of time.


Attracting interested people to view and buy your home does not happen automatically. We will market your home to the widest audience of potential buyers through a well-coordinated multimedia campaign. Of course we will use For Sale Signs, and open houses, but youll also be placed in the Multiple Listing Service where other local Real Estate agents can bring it to the attention of their buyers. We will also put you on our own unique website, which receive traffic from people relocating from out of town that would like to see what homes are for sale, and how much they cost. We will advertise your home on such websites as, Craigslist, Kijijii, Facebook, and Twitter where it can be viewed by anyone in the world that is relocating to your area. Our websites include a virtual tour of your home, which allows someone visiting the website to view your home inside and outside without actually being there. The view you get on a virtual tour is like standing in each room of your house and turning in a circle, so that you get to see the room from every angle, not just a photo snapshot.  


Selling a home can be an emotional experience. After all, its been a part of your life, perhaps the center of your life, for years. As a third party, a we can keep you focused and provide independent feedback on things you should do, or changes and repairs that should be made, to help the home sell. We will also act as a buffer during negotiations. We as licensed Realtors adhere to a strict code of ethics, and work to represent your best interests.


We will separate the serious buyers from people that are just out touring homes and this will save you a lot of time and frustration. We will determine if buyers are serious by getting answers to questions about their motivations and purchasing power and by ensuring that they have been pre-qualified for a mortgage in the amount needed to buy your home. When we bring you an offer on your home, you can be sure that the buyers finances have been checked and they can close the deal in a timely fashion.


Selling your house is a complicated process. There are offers and counter-offers. Then come the Contracts of Sale, inspection reports, disclosure forms, deeds, mortgage documents and more. There are many required inspections, disclosures and releases to be signed and exchanged between Buyer and Seller. We keep track of it all and go over every detail. The value we provide is in avoiding delays and mistakes, and coordinating the timing of the sale of your house with the purchase of another, so that you make a smooth transition to your new home.


Your home is probably your biggest asset. Selling it is one of the biggest transactions most people undertake. To try to do it without a seasoned professional beside you, is like going into a courtroom without a lawyer. The value we provide to someone selling a house is peace of mind. The marketing, the details, the paperwork, the coordination. Youll find that having a knowledgeable Realtors beside you throughout the sale of your home is priceless.